Four Strategic Options. Four Business Journeys. Last week, I wrote about Vision and Strategy – highlighting that strategy only matters if you have a clear vision for your future. It’s a simple truth: no vision, no strategy, no need. But once you do have that vision, you’ll also start to see your current reality more […]
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Is That a Strategy or Just a Tagline? How to Tell the Difference A good tagline can make you feel something. But that doesn’t make it a strategy. Many business owners confuse taglines with strategy – and it’s easy to see why. A clever tagline can sound strategic. It might even inspire the team or
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Fast Strategy? That’s a Risk! “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.”Sun Tzu, The Art of War. If there’s one thing I’ve learned after decades in business, it’s that successful strategists don’t rush. They know that timing is everything – and that saying no is
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What Does ‘Strategic’ Mean In Business? “Be more Strategic!” It’s a phrase you may have heard often in business. But what does it actually mean in practice – and how do you know when you’re being strategic (or not)? I remember when I didn’t have a clue what the word strategy or being strategic meant.
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