Geoff Knox


Geoff started in business from a young age and has owned 14 businesses across 11 different industry sectors and including a business he grew from a single garage to an award winning nation-wide business consisting of 19 franchisees inside 4 years. Another, he grew from just an idea to attracting a number of investors and selling its world-first technology product into 55 countries. Others were in financial services, publishing, IT, distribution, an ISP and more.

His wealth of ‘real world’ experience along with a corporate management background in banking, financial services, media and food distribution give him a unique advantage when it comes to understanding the challenges facing business owners in today’s competitive world.

In 2003 Geoff shifted his focus from managing the day to day of his businesses to dedicating most of his time to the strategy aspects of those businesses. That meant he had the time to free himself up to help other established business owners create a business that gives them the life they want.

Since then Geoff has worked closely with more than 200 progressive business owners, held 7000+ face-to-face strategic coaching/mentoring sessions and led hundreds of workshops for business owners, managers and teams.

Geoff is one of NZ’s most experienced strategic business coaches and NZ’s only business coach trainer. He is a professionally trained Coach, Licensed Facilitator of the Coach Clinic Training (CoachU, USA and Australia) and an experienced NLP Master Practitioner (INLPTA).

Geoff is married with 6 children and 3 grand-children. His personal interests include learning, coaching, high-performance strategies, surfing and time at the beach with family and friends. 


Get free tools and tips for better business and be the first to hear about our upcoming events and special offers.